Experiential & Guerrilla Marketing


Since 2003

Shaw Promotion is a non-traditional, grassroots-style experiential marketing company headed by NYC nightlife superstar Andy Shaw. Focused squarely on the individual client’s needs, Shaw Promotion customizes each package to reach the largest targeted audience via street, guerrilla and digital marketing. Years of scene presence and careful cultivation have made Shaw Promotion the brand that is most trusted and respected by young urban trendsetters, as illustrated by the measurable results of our creative campaigns and our proud record of client loyalty.

“I have worked with Shaw Promotion for many years now and in a world where there is now so much emphasis on digital marketing, their grassroots approach has been integral to our marketing strategy and has always provided great results!”

~ Nate Mars (DubSpot / Electronic Music Collective)